Does Your Business Cling To The Past Or Embrace The Future?
When it comes to evolution, does your business cling to the past or embrace the future? In order to drive the company’s evolution, the CEO must address those issues for stakeholder buy-in. He/she needs to listen and acknowledge the fears (and sometimes laziness) that keep key stakeholders reluctant to change, then show them a solution to their trepidation. They must demonstrate how the benefits of change out weight the status quo.