3 Factors for Marketplace Success

I’m just back from speaking at MCPC 2015 in Montreal, an international conference about Mass Customization, Personalization and Co-Creation.

One thought offered by Awane Jones, Founder & CEO at Merchlar, a Montreal-based digital agency, stood out. He offered (and I”m paraphrasing) marketplace success is a function of:

  • Nailing the problem
  • Creating a compelling user interface (UI)
  • Providing a fantastic user experience (UX)

Uber is one example. Uber was started in 2009. By mid-2015, Uber was available in 58 countries and 300 cities globally. It’s current market valuation is estimated to be $50 billion.

Uber has disrupted the status quo. What status quo might you and/or your company disrupt?

Thought for the week:

“Words are events, they do things, change things. They transform both speaker and hearer; they feed energy back and forth and amplify it. They feed understanding or emotion back and forth and amplify it.” – Ursula K. Le Guin

__
What do you think? I welcome your comments!
___

Dave Gardner

© 2015 DAVEGARDNER.biz  All Rights Reserved

Note:  This posting is based on my weekly “Thank God It’s Monday” that helps you and your company thrive! To receive an email version of “Thank God It’s Monday” to start your week, please subscribe  here. I would very much appreciate your suggesting to others that they subscribe.

Privacy Statement:  Our subscriber lists are never rented, sold, or loaned to any other parties for any reason.

0 Comments

Leave a Reply

Avatar placeholder

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.